Training for the “front liners,” is the Malay Municipal Tourism Office’s priority and focus of attention right now.
This is in order for the international standard of service for the tourists to be achieved, now that Boracay is a Premier Tourist Destination.
For this reason, they have started the implementation of training and education among the tricycle drivers, boatmen and other groups who have a direct connection in giving services, said Chief Tourism Operation Officer, Felix Delos Santos Jr.
Delos Santos added that they were done training with the Boracay Tour Guides and tricycle drivers at the mainland, and they are now targeting those who are in Boracay the boatmen included.
This program is coined as “Tourism Front Liners Enhancement for Sustainable and Globally Competitive Tourism Industry.”
Under this program, the participants are taught on how to deal as a front liner, how and what to say when asked by tourists about Malay and Boracay, especially that there is now the “7 wonders of Malay” at the mainland.
This won’t be all, as this will include the monitoring to be conducted by the Municipal Tourism Office (MTO) to ensure that the training are being used and implemented.
The MTO and this program is supported by the Department of Labor, Land and Transportation and the Department of Tourism.